Phoebe Lofts

Account Director

I have almost a decade of experience working across both network and independent media and creative agencies in London, starting out my career at Omnicom before moving to luxury specialized agencies. My focus has been luxury lifestyle and travel brands, partnering with globally recognized brands including One&Only Resorts, Aston Martin, Jumeirah and Google. My real passion is working with travel and hospitality brands! My experience bridges account management and strategy roles. I love the balance of shaping the strategy for my clients while also rolling up my sleeves to make sure it’s delivered effectively. At the end of 2025, I relocated to Austin with my fiancé and my little dog Ivy, joining Idea Peddler this year as an Account Director. Outside of work, you’ll usually find me spending time with family and friends, going skiing, or out running on the trail.

Who is your celebrity doppelganger?

What is your default coffee order?

Cappuccino

What is your go-to slack emoji?

🫶

What is your dream vacation destination?

Japan

What is your hometown?

Anglesey, small island in Wales

If you were a sit-com character, who would you be?

Do you have a savory or sweet tooth?

Sweet, I need chocolate every day!

What is your go-to taco pick?

Everything spicy

Who is your idol?

Random favorite thing?

Favorite musician?

Phoebe Lofts

Account Director

I have almost a decade of experience working across both network and independent media and creative agencies in London, starting out my career at Omnicom before moving to luxury specialized agencies. My focus has been luxury lifestyle and travel brands, partnering with globally recognized brands including One&Only Resorts, Aston Martin, Jumeirah and Google. My real passion is working with travel and hospitality brands! My experience bridges account management and strategy roles. I love the balance of shaping the strategy for my clients while also rolling up my sleeves to make sure it’s delivered effectively. At the end of 2025, I relocated to Austin with my fiancé and my little dog Ivy, joining Idea Peddler this year as an Account Director. Outside of work, you’ll usually find me spending time with family and friends, going skiing, or out running on the trail.

Who is your celebrity doppelganger?

What is your default coffee order?

Cappuccino

What is your go-to slack emoji?

🫶

What is your dream vacation destination?

Japan

What is your hometown?

Anglesey, small island in Wales

If you were a sit-com character, who would you be?

Do you have a savory or sweet tooth?

Sweet, I need chocolate every day!

What is your go-to taco pick?

Everything spicy

Who is your idol?

Random favorite thing?

Favorite musician?