Easiest Route to the Rockies
Snowbirds from the west coast and central regions have flocked to Taos Ski Valley for decades. Year after year, they endure commercial flight minutiae to bask in the vast landscapes, abundant slopes, and rich historic sites Taos has to offer. Every year the same hassle, till now.
Taos Air, a reprieve for annual travelers, runs two direct flights to the town each week. These 30-passenger jets provide a unique and exclusive experience for your winter escape. With check-in 20 minutes before take-off and private terminals, you’re sure to have an unforgettable time.
Relationship: Since 2022
Services: Media, Creative
The goal was simple: generate awareness for Taos Air as a hassle-free, convenient, non-commercial travel experience, and encourage snowbirds to visit the outdoors in style.
The multi-media, three month campaign targeted aspiring jet-setters through Spotify, NPR Radio, and Billboards in the Austin, Dallas, Los Angeles, and San Diego regions.